Contacts Press Room Edition 2010 Gallery Language: IT | EN
Sparkling! ecologically correct. Evento Fuori Salone 2011



The plans for this year’s edition will elaborate on and further develop the theme of ecological ‘sustainability’, as always, while examining and proposing new ‘green’ ways to approach our daily lives. Our new ideas will be apparent starting from the design and layout of the exhibition space.

Participating companies – as in the past – will be required to adhere to the precise guidelines determined by Sparkling, ecologically correct.

Our clearly defined objectives, the rigour we applied in the selection process and the coherence demonstrated by all of the participants were fundamental elements in the success of last year’s event – and a strong indicator that we’re on the right track – in a confusing panorama that lacks clear directions for the future.

Exhibitors will be selected based on their project and on their set-up. Projects that do not meet Sparkling’s requisites for participation will not be allowed to take part.


Participating companies


Media Partner



The focal point is "Zona Tortona"

A showcase open air where creativity is the core around which we organize events of international importance.

Every year thousands of visitors from all over the world flock to the streets of Zona Tortona, a must for anyone who wants to discover what will be the future trend of living, research and design.

Design Diffusion

For the 2011 edition Sparkling will be supported by an International media partner: DDN.

Design Diffusion is a publishing house specialized in the publication of periodicals dedicated to the various aspects of the design world. Industrial design, furnishings, architecture, fashion, food, communication, art and lifestyle are the main areas covered.

Follow Sparkling on Facebook!

Click on "like" and add the Sparkling page to your Facebook profile to receive updates on the latest news on the event.

Last year's page contacts were approximately 610 units per week. Facebook, a vital and widespread communication tool, as demonstrated in 2010, continues to increase visibility for Sparkling's 2011 edition.


Event created and organized by

NoW! Communication Projects is a young and dynamic company that offers a full range of communication services: from press releases to catalogues, from publicity campaigns to monographs, from merchandising to websites.

Now! communication projects

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